All You Need
In One Single
Theme.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat
Search here:
(800) 460 0344
MON - FRI: 09:00 AM - 05:00 PM

Uncategorized

Home > Uncategorized

July 14, 2021
By

Google has postponed the removal of third-party cookies from its Chrome browser until at least the end of 2023, a year later than planned. The corporation announced last January that these cookies would be gone by 2022. According to critics of Google’s deprecation of cookies, ad suppliers would have no alternative than go directly to Google for data, giving Google an unfair edge for targeting consumers. This is due to Google's plans to replace the system with one of its proprietary...

April 29, 2021
By

How does this impact advertisers? A major change in mobile advertising is coming this spring: Apple’s privacy control will soon require mobile app developers to ask permission from users before tracking them. Although a specific date is yet to be set, the outline that was provided gives some insight on when it may arrive (late March or sometime in April). It is more than likely this will lead to a multitude of people who will choose to maintain their privacy. After learning...

April 29, 2021
By

When the financial investment enthusiasm for digital advertising technology companies was at an all-time high in 2013, the Ad Tech industry had a Wild West feel to it. Investors were eager and impressed with ad networks and emerging technology. After a lull by the year 2015, investors concluded they should dismiss any technology that was struggling to reverse the sector’s low margin, high volume dynamics given the Ad Tech LUMAcape looked like a plate of spaghetti and every company claimed...

May 22, 2020
By

Because most individuals are so accustomed to having an endless amount of information available at their fingertips, remembering a time when that wasn’t the case can be a difficult feat. In only a little over 30 years, the internet has gone through such a significant transformation. Since the internet is the center of many aspects of daily modern life, it is one place where we engage with advertisements the most. In the year 2020, it is expected that the average...